FUNKY’S, MASAKI, DAR ES SALAAM
TEL: +255 788 176 766
Business Hours: Weekdays 2pm-7pm, Weekends 10am-10pm
Located in the food court at Funky’s is every (BIG AND LITTLE) boys dream-35 monitors, every Xbox game you ever wanted to play, with the option of up to four players to set off just enough competition to get your adrenaline pumping!
I’m talking about Game Arena! This relatively new establishment is run by Steve Swai, an entrepreneur who just relocated from England and since its official opening in January of this year, it has been a hit with the kids who frequent Funky’s. I have tried my hand at video games a few times and I know enough not to play too often because I couldn’t deal with an addiction like that at this point in my life, however, it is very easy to picture Game Arena as a major success in the few months to come.
I visited Game Arena on a quiet, Monday afternoon to interview Steve about his business and what the future looks like.
How did you come up with this idea?
‘I have a son and I would take him and his cousins out on most weekends and realized there are not many places to go or activities we can do together. I’d take them to the beach, out to eat but one ting for sure, is that and every boy loves their PSP’s and Playstation games so I put two and two together and Game Arena was born. For Tshs. 5000 an hour kids can come and play whatever Xbox game they want.’
What are the main attractions?
XBox games. We have everything from football games, Modern Warfare and car-racing games. The most popular though, are Modern Warfare 3, Fifa 12 and Star Wars.
What else do you offer?
Xbox’s are available for sale at Tshs. 600,000 and they come with a free game. Games are also available for sale at Tshs. 80,000 per game.
What does the future look like for Game Arena?
Right now we are in the process of being sponsored by Pepsi, specifically their Mountain Dew brand, which we are looking forward to. Besides that we are also looking into running promotions targeting schools and youth clubs.
Game Arena also hopes to have a mobile section in the future. We have very many customers who come in asking if we can go to their premises and we intend to make that possible.
Game Arena is a unique concept with a niche market that ensures that gaming will never die. Check out this Xbox Heaven on Facebook and ‘Like’ their page.
Written by T. Soul